You're driving traffic to your store.
We make every visit worth more.
Olive 8 Group delivers ecommerce conversion optimization services built on Amazon-level experimentation — so your store earns more revenue from the traffic you already have.
Your ad spend keeps rising.
Your conversion rate doesn't.
High-Traffic, Low-Revenue Pages
Your product pages get clicks but don't close. Shoppers browse, add to cart, then disappear — and you can't pinpoint whether it's the imagery, the copy, the pricing layout, or the checkout flow bleeding sales.
Rising CAC, Shrinking Margins
You're spending more to acquire each customer, but your average order value and conversion rate haven't budged. The economics only work if more of the traffic you're already paying for actually buys.
Redesigns Without Evidence
Your last homepage refresh cost weeks and thousands of dollars — but nobody measured whether it actually moved revenue. Without controlled testing, every design change is an expensive coin flip.
We don't redesign your store.
We engineer it to sell more.
Adapted from Amazon's experimentation culture, our Weblab framework treats every element of your ecommerce experience as a testable hypothesis. Nothing ships without proven revenue impact.
Data Triangulation Audit
We cross-reference your analytics (funnel drop-off, exit pages, revenue per session), qualitative data (heatmaps, session recordings, on-site surveys), and competitive intelligence to find the real revenue leaks — not just the obvious ones.
Hypothesis Prioritization
Every identified opportunity becomes a scored hypothesis ranked by expected revenue impact, statistical confidence, and implementation effort. You'll see exactly where the biggest gains are before anything changes.
Controlled A/B Testing
We run statistically valid experiments across product pages, collection pages, cart flows, and checkout — isolating each variable so you know precisely what drove the lift. Only proven winners go live.
Compound & Scale
Each winning test feeds the next round of hypotheses. Small validated gains compound quarter over quarter into transformational revenue growth — without increasing your ad budget by a single dollar.
End-to-end optimization from first click to confirmed order
▲ Product Page Optimization
Turn browsers into buyers by testing every element that influences purchase decisions on your highest-traffic pages.
- Image gallery layout and sequence testing
- Product description copy and format experiments
- Social proof placement (reviews, badges, UGC)
- Price presentation and urgency signal optimization
- Mobile product experience refinement
● Cart & Checkout CRO
Reduce abandonment and recover revenue by eliminating friction between "Add to Cart" and "Order Confirmed."
- Cart page layout and upsell/cross-sell testing
- Checkout flow step reduction experiments
- Shipping and payment trust signal optimization
- Guest checkout vs. account creation testing
- Post-purchase upsell and confirmation optimization
◆ Revenue Per Visitor Growth
Increase the total value of every session by optimizing the paths that lead to larger, more frequent purchases.
- Collection and category page merchandising tests
- Site search results relevance optimization
- Average order value (AOV) lift strategies
- Homepage and landing page conversion testing
- Email capture and retention flow experiments
Revenue impact you can measure, not guess
Built by an ex-Amazon PM who optimized one of the world's largest ecommerce platforms
Bruna Priolli spent nearly four years as a Senior Product Manager at Amazon, where she designed and validated over 200 controlled experiments on one of the highest-traffic ecommerce experiences in the world. She brought that same data triangulation methodology to Olive 8 Group — helping online stores replace guesswork with proven, revenue-generating changes.
"In ecommerce, a 1% conversion rate improvement can mean hundreds of thousands in annual revenue. We don't guess which changes create that lift — we prove it with controlled experiments before anything goes live."— Bruna Priolli, Founder & Digital Growth Consultant
Ecommerce conversion optimization — what to expect
Stop paying for traffic
that doesn't buy
Apply for a free ecommerce store audit. We'll pinpoint your three biggest revenue leaks and show you exactly how much each one is costing you.
Apply for Your Free Store Audit